ABOUT PANSY

Pansy is a small, woman-owned organic cotton underwear company. 

Born from a need for comfy dreamy ethical undies, Pansy’s organic cotton is grown and milled domestically and our underwear are designed and sewn locally. Learn more about Pansy’s production.

MADE IN CALIFORNIA SINCE 2013

A model does a bridge on a picnic blanket strewn with fruit while wearing a Pansy bra and underwear outdoors

STORY OF PANSY

In the summer of 2012, Laura Schoorl and Rachel Corry were driving from San Francisco to Santa Barbara for dinner with Rachel's parents and got to talking.

They had both been dreaming of the ideal underwear: minimal, sturdy, beautiful, locally-made underwear you can feel good wearing. They spent the next few hours of their drive imagining making the perfect underwear.

It would be made entirely of organically grown natural fibers and sewn locally in California. It would be dyed without the use of toxins and made with lots and lots of love.

A group of friends wearing Pansy underwear

OUR PRODUCT

Pansy underwear is sewn in a factory in San Leandro, CA, a twenty minute-drive from our Oakland studio.

The organic cotton is grown in Texas and milled in North Carolina. The natural rubber/cotton elastic is made in Rhode Island. The underwear is garment dyed with non-toxic fiber-reactive dyes in a factory in Novato, CA. We use organic cotton thread and woven organic cotton twill tags.

We strive for complete transparency and are happy to answer any question you have about our production process. Check out our production page for more details.

Laura Schoorl and Rachel Corry, Pansy co-founders

COMPANY

We are a really small team of four who do everything from production to shipping to customer service to social media!

Laura runs Pansy doing creative direction and operations. She spends the rest of her time being cozy with her toddler. She’s the one answering all your DMs on Instagram.

Megan Ericksen is our studio manager, customer service angel and the glue that keeps Pansy together!

Annabel de Vries is our new production assistant. She drives around the bay picking up newly sewn pieces and filling dye bags to keep our studio well stocked.

Allison Reilly used to run our production but is now off shepherding in Ojai but she still finds time to help make our patterns and consult from afar.