Pansy is an organic cotton underwear company. Born from a need for comfy dreamy ethical undies, their organic cotton is grown and milled domestically and their underwear are designed and sewn locally. Made in California since 2013.


Not so long ago in the summer of 2012, Laura Schoorl and Rachel Corry were driving from San Francisco to Santa Barbara for dinner with Rachel's parents and got to talking.

They had both been dreaming of the ideal underwear: minimal, sturdy, beautiful, locally-made underwear you can feel good wearing. They spent the next few hours of their drive imagining making the perfect underwear.

It would be made entirely of organically grown natural fibers and sewn in California without a sweatshop in sight. It would be dyed without the use of toxins and made with lots and lots of love.

Six years later we make Pansy the same way we did the day we started. We are producting a lot more pieces and have more people helping us but we still touch every garment before it is shipped to you from our Oakland studio.


Pansy underwear is sewn in a factory in San Leandro, CA, a 20 minute-drive from our studio.

The organic cotton is grown in Texas and milled in North Carolina. The natural rubber/cotton elastic is made in South Carolina. The underwear is garment dyed with fiber-reactive dyes in a factory in Novato, CA.

We strive for complete transparency and are happy to answer any and every question you have about our production process. Please email us at info@pansy.co.


Laura is the boss at Pansy doing creative direction and operations. She spends the rest of her time being cozy with her baby and taking still life photos of pansies.

Allison Reilly is our production manager! She makes all our patterns in house and visits our factory and dye house every week making sure we have new beautiful garments to send you.

Lily Rachles is our new studio manager. She keeps us and our studio organized and happy :)

Megan Ericksen is our studio assistant and customer service angel.

Pauline Maccay is our studio assistant shipping all your orders with love.